Government Regulation


Breaking News: Feds Require Bloggers to Disclose Product Endorsement Connections

Genea-bloggers who say anything positive about genealogical products from now on may required to disclose any “material connection” between themselves and the distributor of the product. The Federal Trade Commission today adopted what it refers to as  new “Guides” on endorsements and testimonials in advertising.   The Commission’s 81-page document represents the first time in nearly 30 years that the Guides …Continue reading →

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